Ironman competition brings nearly $10M to Augusta

Published: Sep. 23, 2023 at 9:24 PM EDT
Email This Link
Share on Pinterest
Share on LinkedIn

AUGUSTA, Ga. (WRDW/WAGT) - We are now learning how much money the Ironman competition brought to Augusta.

Scott Langen is the regional director of the event and tells us the economic impact of Ironman was roughly $8 to $10 million this year.

In just one weekend, nearly 8,000 people were soaking up their time in Augusta for the annual triathlon.

Leading up to the event, businesses were excited as Ironman was expected to bring in $4.5 million for the city, according to Destination Augusta.

With so many people flooding the streets of downtown, they brought big bucks to local businesses like Manny’s Sports Off Broad.

“All of us who work downtown have businesses downtown. We love seeing something like this come to our city. It just highlights who we are what we do. We’re more than just Masters. We’ve got a lot to offer,” said Emmanuel Hatzis, Manny’s Sports Off Broad owner.

Leaders say the foundation was able to give back around $15,000 to $20,000 to local regionally based charities.