Richard Petty Still A Name Brand

By: Associated Press
By: Associated Press

Monday Jan. 19, 2009
CONCORD, N.C. (AP) -- Richard Petty's name will remain active in NASCAR under a rebranding of the new team created by the merger of his organization with Gillett Evernham Motorsports.

The new team will be called Richard Petty Motorsports (RPM), capitalizing on the seven-time champion's marketability. The two race teams agreed to merge earlier this month in a partnership that keeps the sponsor-strapped Pettys in racing. Reed Sorenson will drive the famed No. 43 Dodge for RPM this season.

(Copyright 2009 by The Associated Press. All Rights Reserved.)

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