Big boost in TV ratings for the Masters

By: Associated Press
By: Associated Press

Monday April 12, 2010

NEW YORK (AP) -- Phil Mickelson's Masters win, with Tiger Woods lurking but never really contending, drew much higher television ratings than last year but fell far short of the record set by Woods' first title at Augusta.

Sunday's final round on CBS earned a 12.0 overnight rating and 25 share. That's up 36 percent from last year's 8.8/21 for Angel Cabrera's win in a two-hole playoff. But it doesn't come close to the 15.8/32 for Woods' first Masters victory in 1997.

It was still the third highest overnight rating for a final round of any golf tournament since at least 1986, which is as far back as the records go. Woods' second Masters title in 2001, when he became the first player to hold all four professional majors at once, drew a 12.9/27.

(Copyright 2010 by The Associated Press. All Rights Reserved.)


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