Hard-hitting economy not hitting Super Bowl plans

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News 12 at 6 o'clock, January 25, 2009

RICHMOND COUNTY, Ga.---While the economy has hit many wallets, many people aren't letting that affect their Super Bowl Sundays.

"We don't go to church on that Sunday," said Shyvron Simpkins, who loves the Super Bowl so much he needs the whole day to get ready for it.

This year is no different: he's having his friends and family over to watch.

"No, we're not going to cut back any," said Simpson. "We like to eat and drink so we're going to have a good time."

He won't pass on anything because of the economy, which is exactly what Wild Wing Cafe hopes most people will do.

Rodney Ranis is a manager there and expects the game to run up business as it always does.

"Very hectic, a lot of to-go orders, orders of 500-600 wings at a time," said Ranis. "They plan on it. They plan on going out having a good time on Sunday, probably take off work on Monday also."

Over at Best Buy Timothy White hopes to score a good deal on a TV and he wants to before the big day.

"I like the way the picture comes out on the HDTVs," said White. "It's almost like you're right there."

He's having people over to watch with him, but wants that clear picture for his favorite part, the commercials.

Managers say people like White come in the store this time of year, and so far the economy doesn't seem to be tackling them.

"They want to have the best TV. They want to have the Super Bowl party so they probably use this as an excuse to get something a little but more that they need, but that's why we're here," said Tim Quinlan, Geek Squad supervisor.

And while Simpkins has cut back in other areas of life, for him missing out on Super Bowl Sunday would be like missing that extra point.

"I don't think the economy's that bad that we can't have fun on one day that everybody looks forward to: Super Bowl," Simpkins said.

While it seems many sports fans aren't benching their Super Bowl plans, the host committee is this year. They lowered their fundraising goal by about a million dollars.

The commercials are pricier than ever at $3 million for a 30-second spot.

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