Parents navigating Cyber Monday

News 12 This Morning/Monday Dec. 2, 2013

(WRDW)--The holiday shopping season has started and a lot of parents are hitting the pavement to shop gifts for their kids.

With two teenage daughters, Natasha Martin says she knows what she's looking for.

"A lot of movies. They do a love of movie nights," said Martin. "Electronics are big thing with two teenagers. Phones are a big thing and music."

Another mom on the hunt--LaKendra Gordon, who says 'tis the season' to shop for her three daughters who've got specific tastes.

"Games, [the] Playstation--majority clothes," said Gordon.

But there is another way for parents to shop for presents: online, where parents can save time and avoid some frustration.

And today marks the biggest online shopping day of the year--Cyber Monday.

"I don't do much online," said Martin. "But, I can see where it's really good because you don't have to do all this hassle and stuff. You just do a few clicks. I think that's pretty cool."

Last year, about $1.5 billion was spent across the nation on Cyber Monday, according to a study by IBM.

Both moms Martin and Gordon they understand the benefits of online shopping. But, they tell me, they prefer to come out into the real world to shop for their children.

"I like to see what I'm getting," said Gordon. "Because...I'm very cautious about using my credit card online."

"I do more coming in, hands on," Martin explained. "Because I'll buy a lot of things on whim when I see them. Otherwise, I'd just forget."

So despite the hustle and bustle inside the stores, it's just the way these two moms prefer to nab their children's holiday haul.

"I'd rather for the kids to be happy and to get what they need and get what they want," said Gordon. "That's mostly the time on holidays is when they do get what they get mostly so it's my time to give."

According to different studies by IBM, Market Research, and Business USA, online shopping deals are generally the same as ones offered in-store.

And the off-sets to some deals depend on shipping or waived shipping costs for online purchases or cost of gas when folks head to the stores.

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