I decided to try one of the big, new, what I'll call "boutique" grocery stores this week. I gathered my coupons, checked the sales ads, printed more coupons and talked my husband into going with me. "Danger, danger, danger"... I violated rule number 2. My fault - since I was going to the new store, I thought we'd go together so I can't blame him!
The problem with going to one of these stores is - I don't got there often. As a result, you see things that you think you need but really don't. And things you don't have a coupon for but seems like a good deal. Don't get me wrong, I saved about $50 plus some things we bought on sale there that would have been more expensive elsewhere. But my grocery bill was much higher than normal.
Sometimes, it happens. And you can't beat yourself up for it. If I really look at what I got, I did pretty good. The freezer is full and I won't have to go next week except for things like milk and fresh produce. Stores always have unadvertised specials and these get you! Yes, they're a good deal, but if I'd have known about some of them, I would have found more coupons.
At my home store, I also know where to look for the in-store coupons. You know, the ones in the little machines that you tend to overlook on the shelves. We found one yesterday that was pretty good - buy 2 loaves of Sara Lee Bread (on sale) and get $1 off milk. Since it was a new store, I wasn't as alert to these as I should have been. Always take a couple when you see them - you don't have to use them today!
So, lesson learned (and relearned) - I'll shop what I'm familiar with to avoid unnecessary buying (and I won't beg the hubby to go along).